THE COMPREHENSIVE STORE OF E-BOOKS ...
  • NEWSLETTER
  • CONTACT US
  • FAQ
Digibookee
Select category
  • Select category
  • Art & Photography
  • Basic Sciences
    • Biology
    • Chemistry
    • Cosmology & The Universe
    • Economics
    • Mathematics
    • Microbiology
    • Physics
    • Sociology
  • Engineering
    • Civil Engineering
    • Computer Science
    • Electronics
  • Fiction
  • Medicine
    • Anatomy
    • Anesthesiology
    • Audiology & Otology
    • Cardiology and Cardiovascular Medicine
    • Clinical & Internal Medicine
    • Dentistry
    • Dermatology
    • Dietetics & Nutrition
    • Emergency Medicine
    • Endocrinology
    • Forensic Medicine
    • Gastrointestinal & Colorectal
    • General
    • Genetics
    • Gynaecology & Obstetrics
    • Haematology
    • Immunology
    • Neurology
    • Nursing
    • Oncology
    • Ophthalmology
    • Orthopaedics & Fractures
    • Otorhinolaryngology (ENT)
    • Pathology & Histology
    • Pediatrics
    • Pharmacology
    • Physiology and Embryology
    • Plastic Surgery
    • Psychiatry & Psychology
    • Radiology
    • Surgery
    • Terminology
    • Urology
  • WooCommerce Wallet Credit
Login / Register
0 Wishlist
0 items / $0.00
Menu
Digibookee
0 items / $0.00
Browse Categories
  • MedicineMedicine
    • MEDICINE CATEGORIES
      • Anatomy
      • Anesthesiology
      • Audiology & Otology
      • Cardiology and Cardiovascular Medicine
      • Clinical & Internal Medicine
      • Dentistry
      • Dermatology
      • Dietetics & Nutrition
      • Emergency Medicine
      • Endocrinology
      • Forensic Medicine
      • Gastrointestinal & Colorectal
      • General
      • Genetics
      • Gynaecology & Obstetrics
      • Haematology
      • Immunology
      • Neurology
      • Nursing
      • Oncology
      • Ophthalmology
      • Orthopaedics & Fractures
      • Otorhinolaryngology (ENT)
      • Pathology & Histology
      • Pediatrics
      • Pharmacology
      • Physiology and Embryology
      • Plastic Surgery
      • Psychiatry & Psychology
      • Radiology
      • Surgery
      • Terminology
      • Urology
    FEATURED
    Hot
    CURRENT Medical Diagnosis and Treatment 2023 62nd Edition - 9781264687343

    CURRENT Medical Diagnosis and Treatment 2023 62nd Edition

    $15.00
    Format: PDF
    Author(s): Maxine Papadakis, Stephen McPhee, Michael Rabow, Kenneth McQuaid
    Publisher: McGraw-Hill Education
    ISBN-10: 1264687346
    ISBN-13: 978-1264687343
    Pages: 1874
    Language English
    Edition : 62nd edition | 2023
    File Size: 105 MB
    9781264687343
    Add to wishlist
    Add to cart
    -40%Hot
    CURRENT Medical Diagnosis and Treatment 2022 61st Edition

    CURRENT Medical Diagnosis and Treatment 2022 61st Edition

    $20.00 $12.00
    Format: PDF
    Author(s): Maxine Papadakis, Stephen McPhee, Michael Rabow, Kenneth McQuaid
    Publisher: McGraw-Hill Education
    ISBN-10: 1264269382
    ISBN-13: 978-1264269389
    Pages: 1874
    Language English
    Edition : 61st edition | September 14, 2021
    File Size: 56 MB
    9781264269389
    Add to wishlist
    Add to cart
    Hot
    Principles of Neural Science, Sixth Edition

    Principles of Neural Science, Sixth Edition

    $8.00
    Format: PDF
    Author(s): Eric Kandel, John D. Koester, Sarah H. Mack, Steven Siegelbaum
    Publisher: McGraw-Hill Education
    ISBN-10: 1259642232
    ISBN-13: 978-1259642234
    Pages: 1694
    Language English
    Edition : 6th edition | March 29, 2021
    File Size: 162 MB
    9781259642234
    Add to wishlist
    Add to cart
  • Basic Sciences e-BooksBasic Sciences
    • Biology
    • Chemistry
    • Cosmology & The Universe
    • Economics
    • Mathematics
    • Microbiology
    • Physics
    • Sociology
  • engineeringEngineeringNew
    • Civil Engineering
    • Computer Science
    • Electronics
  • Art & PhotographyArt & Photography
  • FictionFiction
  • HOME
  • ALL EBOOKS
  • FEATUREDHOT

    • pointer FEATURED
      • medicine Medicine
      • Dentistry-ebook Dentistry
      • Basic Sciences e-Books basic-sciences
      • engineering Engineering
      • Fiction Fiction
      • Art & Photography Art & Photography
    ok-min
    -56%Hot
    First Aid for the USMLE Step 1 2023, 33rd Edition - 9781264946624
    Add to cart
    Add to wishlist

    First Aid for the USMLE Step 1 2023, 33rd Edition

    $25.00 $11.00
    -66%Hot
    Pharmacotherapy Principles and Practice 6th Edition - 9781260460278
    Add to cart
    Add to wishlist

    Pharmacotherapy Principles and Practice 6th Edition

    $59.00 $20.00
    Hot
    Principles of Neural Science, Sixth Edition
    Add to cart
    Add to wishlist

    Principles of Neural Science, Sixth Edition

    $8.00
    Management Information Systems: Managing the Digital Firm 17th Edition
    Add to cart
    Add to wishlist

    Management Information Systems: Managing the Digital Firm 17th Edition

    $8.00
    ISE Vander's Human Physiology 16th edition-2022 - 9781265131814
    Add to cart
    Add to wishlist

    ISE Vander’s Human Physiology 16th edition-2022

    $5.00
    Davidson's Principles and Practice of Medicine 24th Edition
    Add to cart
    Add to wishlist

    Davidson’s Principles and Practice of Medicine 24th Edition

    $12.00
    E-Book Request

    We will prepare the requested e-Book in less than 48 hours.

    Contact us

    Contact us for further assistance.                       .

    Reader software

    A list of software to open and read e-Books.

  • Help
      • FAQ FAQ
      • CONTACT US CONTACT US
      • E-BOOK REQUEST E-BOOK REQUEST
    faq
  • Blog
SPECIAL OFFERS
  • E-BOOK REQUEST
Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence 2nd Edition
Click to enlarge
Home Engineering Computer Science Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence 2nd Edition
Solar System : Between Fire and Ice
Solar System : Between Fire and Ice $2.00
Back to products
The End of Marketing: Humanizing Your Brand in the Age of Social Media 2nd Edition
The End of Marketing: Humanizing Your Brand in the Age of Social Media 2nd Edition $2.00
Kogan Page

Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence 2nd Edition

$3.00

Format

PDF

Author(s)

Bernard Marr

Publisher

Kogan Page

ISBN-10

1398602604

ISBN-13

978-1398602601

Pages

272

Language

English

Edition

2nd edition | October 3, 2021

File Size

2 MB

Amazon Price

$76

High Quality Guaranteed

High Quality

100% High Quality Guaranteed

secure-payment

Secure Payment

Secure Payment Services

Notify me when this e-book is on special sale!


Add to wishlist
ISBN: 978-1398602601 SKU: EB1335 Categories: Computer Science, Engineering Tags: AI, Artificial Intelligence, Big Data, Computer Science, Data Strategy, Engineering
Share:
close
You may also like…
  • The Pragmatic Programmer: Your Journey To Mastery 20th Anniversary Edition - 9780135957059
    The Pragmatic Programmer: Your Journey To Mastery 20th Anniversary Edition $5.00
  • Hands-On Machine Learning with Scikit-Learn, Keras, and TensorFlow Concepts 2nd Edition
    Hands-On Machine Learning with Scikit-Learn, Keras, and TensorFlow: Concepts 2nd Edition $5.00
  • Decision Intelligence For Dummies
    Decision Intelligence For Dummies $4.00
  • Managing Information Technology Outsourcing 3rd Edition
    Managing Information Technology Outsourcing 3rd Edition $4.00
  • Machine Learning with Python for Everyone
    Machine Learning with Python for Everyone $3.00
  • Description
  • Reviews (0)
Description

Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence 2nd Edition

Data Strategy: How to Profit from a World of Big Data Analytics and Artificial Intelligence 2nd Edition:

BRONZE RUNNER UP: Axiom Awards 2018 – Business Technology Category (1st edition)

Data is an integral strategic asset for all businesses. Learn how to leverage this data and generate valuable insights and true business value with bestselling author and data guru Bernard Marr.
Data has massive potential for all businesses when used correctly, from small organizations to tech giants and huge multinationals, but this resource is too often not fully utilized. Data Strategy is the must-read guide on how to create a robust, data-driven approach that will harness the power of data to revolutionize your business. Explaining how to collect, use and manage data, this book prepares any organization with the tools and strategies needed to thrive in the digital economy.
Now in its second edition, this bestselling title is fully updated with insights on understanding your customers and markets and how to provide them with intelligent services and products. With case studies and real-world examples throughout, Bernard Marr offers unrivalled expertise on how to gain the competitive advantage in a data-driven world.

Additional ISBNs:

∗ Print ISBN:1398602582, 978-1398602588, 9781398602588

∗ eText ISBN: 1398602590, 978-1398602595, 9781398602595

Data Strategy 1
Data Strategy2
Data Strategy3
Data Strategy4
Data Strategy5
Table of Contents

Contents

  1. Cover
  2. Halftitle
  3. Titlepage
  4. Contents
  5. About the author
  6. Acknowledgements
  7. 01 Introduction: Why every business is now a data business
  8. The astonishing growth of data, artificial intelligence and the Internet of Things
  9. A brave new (data-driven) world
  10. Are we nearing true artificial intelligence?
  11. The fourth industrial revolution – or Industry 4.0
  12. Other world-changing technologies
  13. Why every business must become a data business
  14. Notes
  15. 02 Use cases for data
  16. The six key use cases
  17. Key data use cases in practice
  18. Some industry-specific use cases
  19. How data is revolutionizing the world of business
  20. 03 Using data to improve your business decisions
  21. Setting out your key business questions
  22. Understanding and interpreting your data
  23. Curated data dashboards – the fine dining experience
  24. Self-service data exploration dashboards – the raclette grill experience
  25. Raclette grill analytics in the real world
  26. Data democratization and the role of the data translator
  27. Data storytelling
  28. The future of data visualization and storytelling
  29. 04 Using data to understand your customers
  30. Understanding customer analytics
  31. Types of customer data
  32. Pioneering the 360-degree customer view
  33. Customer analytics at Netflix
  34. Real-time personalization and micro-moments
  35. Disney’s Magic Bands
  36. How data enables customer-led design process
  37. The value of personal connections with customers
  38. 05 Using data to create more intelligent services
  39. Tech services
  40. New tricks for old dogs
  41. Smart services in banking, finance and insurance
  42. Smart services in healthcare, medicine and pharmaceuticals
  43. Smart services in fashion and clothing
  44. Robots as a service
  45. Smart education and training services
  46. AI itself as a service
  47. Every company is a tech company now
  48. Notes
  49. 06 Using data to make more intelligent products
  50. How smart products enable smart services
  51. Autonomous vehicles and mobility
  52. Intelligent home products
  53. Intelligent healthcare products
  54. Intelligent business, industry and manufacturing products
  55. Intelligent sports products
  56. Notes
  57. 07 Using data to improve your business processes
  58. Day-to-day processes and the digital twin
  59. Sales, marketing and customer service
  60. Distribution, warehousing and logistics
  61. Product development
  62. Manufacturing and production
  63. Support services – IT, finance and HR
  64. Notes
  65. 08 Monetizing your data
  66. Increasing the value of your organization
  67. When data itself is the core business asset
  68. When the value lies in a company’s ability to work with data
  69. Selling data to customers or interested parties
  70. Understanding the value of user-generated data
  71. Notes
  72. 09 Defining your data use cases
  73. Identifying use cases
  74. How does the use case link to a strategic goal?
  75. What is the objective of the use case?
  76. How will you measure the success of the use case?
  77. Who will be the use case owner?
  78. Who will be the data customers?
  79. What data do we need?
  80. What data governance issues need to be addressed?
  81. How do we analyse the data and turn it into insights?
  82. What are the technology requirements?
  83. What skills and capabilities do we need?
  84. What are the issues around implementation we need to be aware of?
  85. Pick the most effective use cases and use them to build a data strategy
  86. Constructing your data strategy
  87. 10 Sourcing and collecting data
  88. Understanding the different types of data
  89. Taking a look at newer types of data
  90. Gathering your internal data
  91. Accessing external data
  92. When the data you want doesn’t exist
  93. 11 Data governance, ethics and trust
  94. The ethics of AI
  95. Bias and the importance of ‘clean’ data
  96. Staying on the right side of the law
  97. Keeping your data safe
  98. Practising data governance
  99. Notes
  100. 12 Turning data into insights
  101. The evolution of analytics
  102. Advanced analytics – from science fiction to business fact
  103. Machine learning – the current cutting-edge in AI
  104. Supervised learning
  105. Unsupervised learning
  106. Reinforcement learning
  107. Deep learning and neural networks
  108. Generative adversarial networks (GANs)
  109. Advanced analytics in practice
  110. Types of analytics
  111. No-code and as-a-service AI infrastructure
  112. Notes
  113. 13 Creating a technology and data infrastructure
  114. Data, analytics and AI as a service
  115. Collecting data
  116. Storing data
  117. Public, private and hybrid cloud
  118. The importance of avoiding data silos
  119. The future of data storage
  120. Analysing and processing data
  121. Data communication
  122. Data storytelling and visualization
  123. Notes
  124. 14 Building data competencies in your organization
  125. The data skills shortage, and what it means for your business
  126. Building internal skills and competencies
  127. Outsourcing your data analytics
  128. Notes
  129. 15 Executing and revisiting your data strategy
  130. Putting data strategy into practice
  131. Why data strategies fail
  132. Creating a data culture
  133. Revisiting the data strategy
  134. Notes
  135. 16 Looking ahead
  136. The true value of AI
  137. But where will it all end?
  138. How does this relate to what I’m doing with AI?
  139. Notes
  140. Appendix 1: Data use case template
  141. Appendix 2: Data strategy template
  142. Index
  143. Copyright

About the Author

Bernard Marr is a bestselling author, keynote speaker, strategic performance consultant, and analytics, KPI, AI & Big Data guru. He has worked with and advised many of the world’s best-known organisations. LinkedIn has recently ranked Bernard as the number one LinkedIn Top Voice among UK influncers. He writes on the topic of data and analytics for various publications including Forbes, HuffPost, and LinkedIn Pulse. His blogs and SlideShare presentation of the topic have millions of readers.

Notice

Immediately after payment, you can Download Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence 2nd Edition e-Book (PDF).

Reviews (0)

Reviews

There are no reviews yet.

Be the first to review “Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence 2nd Edition” Cancel reply

Your email address will not be published. Required fields are marked *

Related products

Excel Formulas & Functions For Dummies 6th Edition

Excel Formulas & Functions For Dummies 6th Edition

$3.00
Format: PDF
Author(s): Ken Bluttman
Publisher: John Wiley & Sons Inc
ISBN-10: 1119839114
ISBN-13: 978-1119839118
Pages: 416
Language English
Edition : For Dummies; 6th edition | December 3, 2021
File Size: 11 MB
9781119839118
Add to wishlist
Add to cart
Radiation Detection Systems 2nd Edition

Radiation Detection Systems 2nd Edition

$7.00
Format: PDF
Author(s): Krzysztof Iniewski, Jan S. Iwanczyk
Publisher: CRC Press
ISBN-10: 0367707152
ISBN-13: 978-0367707156
Pages: 323
Language English
Edition : 2nd edition | November 5, 2021
File Size: 26 MB
9780367707156
Add to wishlist
Add to cart
Management Information Systems: Managing the Digital Firm 17th Edition

Management Information Systems: Managing the Digital Firm 17th Edition

$8.00
Format: PDF
Author(s): Kenneth Laudon, Jane Laudon
Publisher: Pearson
ISBN-10: 1292403284
ISBN-13: 978-1292403281
Pages: 648
Language English
Edition : 17th edition | June 2, 2021
File Size: 202 MB
9781292403281
Add to wishlist
Add to cart
C# 10.0 All-in-One For Dummies

C# 10.0 All-in-One For Dummies

$5.00
Format: PDF
Author(s): John Paul Mueller
Publisher: Wiley
ISBN-10: 1119839076
ISBN-13: 978-1119839071
Pages: 864
Language English
Edition : 1st edition | March 2, 2022
File Size: 15 MB
9781119839071
Add to wishlist
Add to cart
The UX Careers Handbook 2nd Edition

The UX Careers Handbook 2nd Edition

$5.00
Format: PDF
Author(s): Cory Lebson
Publisher: CRC Press
ISBN-10: 1032062711
ISBN-13: 978-1032062716
Pages: 302
Language English
Edition : 2nd edition | December 15, 2021
File Size: 18 MB
9781032062716
Add to wishlist
Add to cart
How Linux Works: What Every Superuser Should Know 3rd Edition - 9781718500402

How Linux Works, 3rd Edition: What Every Superuser Should Know

$5.00
Format: PDF
Author(s): Brian Ward
Publisher: No Starch Press
ISBN-10: 1718500408
ISBN-13: 978-1718500402
Pages: 467
Language English
Edition : 3rd edition | 2021
File Size: 5 MB
9781718500402
Add to wishlist
Add to cart
A Pocket Guide to Scientific Writing in Aquaculture Research

A Pocket Guide to Scientific Writing in Aquaculture Research

$2.00
Format: PDF
Author(s): Rodrigue Yossa
Publisher: CRC Press
ISBN-10: 0367338874
ISBN-13: 978-0367338879
Pages: 130
Language English
Edition : 1st edition | November 17, 2021
File Size: 3 MB
9780367338879
Add to wishlist
Add to cart
Soft Ground Tunnel Design 1st Edition

Soft Ground Tunnel Design 1st Edition

$4.00
Format: PDF
Author(s): Benoit Jones
Publisher: CRC Press
ISBN-10: 0367419599
ISBN-13: 978-0367419592
Pages: 559
Language English
Edition : 1st edition | November 16, 2021
File Size: 21 MB
9780367419592
Add to wishlist
Add to cart
Python Machine Learning

Python Machine Learning: Machine Learning and Deep Learning with Python, scikit-learn, and TensorFlow 2, 3rd Edition

$5.00
Format: PDF
Author(s): Sebastian Raschka, Vahid Mirjalili
Publisher: Packt
ISBN-10: 1789955750
ISBN-13: 978-1789955750
Pages: 770
Language English
Edition : December 12, 2019
File Size: 22 MB
9781789955750
Add to wishlist
Add to cart
Networking All-in-One For Dummies 8th Edition - 9781119689010

Networking All-in-One For Dummies 8th Edition

$5.00
Format: PDF
Author(s): Doug Lowe
Publisher: Wiley
ISBN-10: 1119689015
ISBN-13: 978-1119689010
Pages: 1056
Language English
Edition : 8th edition | 2021
File Size: 50 MB
9781119689010
Add to wishlist
Add to cart
C++ All-in-One For Dummies 4th Edition

C++ All-in-One For Dummies 4th Edition

$3.00
Format: PDF
Author(s): John Paul Mueller
Publisher: Wiley
ISBN-10: 1119601746
ISBN-13: 978-1119601746
Pages: 912
Language English
Edition : 4th edition | January 7, 2021
File Size: 8 MB
9781119601746
Add to wishlist
Add to cart
Brain Computer Interface: EEG Signal Processing 1st Edition - 9781032148410

Brain Computer Interface: EEG Signal Processing

$6.00
Format: PDF
Author(s): Narayan Panigrahi, Saraju P. Mohanty
Publisher: CRC Press
ISBN-10: 1032148411
ISBN-13: 978-1032148410
Pages: 214
Language English
Edition : 1st edition | 2022
File Size: 18 MB
9781032148410
Add to wishlist
Add to cart

  • CONTACT US
    • Contact us
    • Terms of use
  • SUPPORT
    • FAQ
    • E-Book Request
  • Links
    • Blog
Digibookee Copyright 2015~2023 Digibookee.com. All Rights Reserved.
payments
  • Menu
  • Categories
  • MedicineMedicine
    • Anatomy
    • Anesthesiology
    • Audiology & Otology
    • Cardiology and Cardiovascular Medicine
    • Clinical & Internal Medicine
    • DentistryDentistry
    • Dermatology
    • Dietetics & Nutrition
    • Emergency Medicine
    • Endocrinology
    • Forensic Medicine
    • Gastrointestinal & Colorectal
    • General
    • Genetics
    • Gynaecology & Obstetrics
    • Haematology
    • Immunology
    • Neurology
    • Nursing
    • Oncology
    • Ophthalmology
    • Orthopaedics & Fractures
    • Otorhinolaryngology (ENT)
    • Pathology & Histology
    • Pediatrics
    • Pharmacology
    • Physiology and Embryology
    • Plastic Surgery
    • Psychiatry & Psychology
    • Radiology
    • Surgery
    • Terminology
    • Urology
  • Basic Sciences e-BooksBasic Sciences
    • Biology
    • Chemistry
    • Cosmology & The Universe
    • Economics
    • Mathematics
    • Microbiology
    • Physics
    • Sociology
  • engineeringEngineeringNew
    • Civil Engineering
    • Computer Science
    • Electronics
  • Art & PhotographyArt & Photography
  • FictionFiction
  • HOME
  • ALL EBOOKS
  • HELP
    • FAQ
    • Contact Us
    • E-Book Request
  • Blog
  • SPECIAL OFFERS
  • Wishlist
  • Login / Register
Shopping cart
close

Sign in

close

Lost your password?
Or login with
Facebook
Google

No account yet?

Create an Account

NEWSLETTER

OR FOLLOW US

Facebook Twitter Instagram YouTube linkedin Telegram
Sidebar
Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence 2nd Edition

Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence 2nd Edition

$3.00
Add to wishlist
Start typing to see eBooks you are looking for.

Refund Reason

0 Wishlist
Home
0 items Cart
Shop
My account