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Pearson

Management Information Systems: Managing the Digital Firm 17th Edition

$8.00

Format

PDF

Author(s)

Jane Laudon, Kenneth Laudon

Publisher

Pearson

ISBN-10

1292403284

ISBN-13

978-1292403281

Pages

648

Language

English

Edition

17th edition | June 2, 2021

File Size

202 MB

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$94

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ISBN: 978-1292403281 SKU: EB1339 Category: Engineering Tags: Digital Firm, Management Information Systems
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Description

Management Information Systems: Managing the Digital Firm 17th Edition

Management Information Systems: Managing the Digital Firm, Global Edition 17th Edition:

Forintroductory courses in IS (information systems) and MIS (managementinformation systems).
The authoritative, case-based study of IS in business today
Management Information Systems: Managing the Digital Firm provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills, such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition featuresall-new Interactive Sessions, new Video Cases, and a new Career Opportunitiessection building practical job-seeking skills.

Table of Contents

Contents

PART I:ORGANIZATIONS, MANAGEMENT, AND THE NETWORKED ENTERPRISE
1. Information Systems in Global Business Today
2. Global E-Business and Collaboration
3. Information Systems, Organizations, and Strategy
4. Ethical and Social Issues in Information Systems

PART II: INFORMATION TECHNOLOGY INFRASTRUCTURE
5. IT Infrastructure and Emerging Technologies
6. Foundations of Business Intelligence: Databases and Information Management
7. Telecommunications, the Internet, and Wireless Technology
8. Securing Information Systems

PART III: KEY SYSTEM APPLICATIONS FOR THE DIGITAL AGE
9. Achieving Operational Excellence and Customer Intimacy: EnterpriseApplications
10. E-commerce: Digital Markets, Digital Goods
11. Managing Knowledge and Artificial Intelligence
12. Enhancing Decision Making
13. Building Systems
14. Managing Projects
15. Managing Global Systems

About the Author

KennethC. Laudon was a professor of information systems at New York University School ofBusiness. He held a BA in economics from Stanford and a PhD from ColumbiaUniversity. He authored 12 books dealing with electronic commerce, informationsystems, organizations, and society. Professor Laudon wrote more than 40articles concerning social, organizational, and management impacts ofinformation systems, privacy, ethics, and multimedia technology. ProfessorLaudon passed away on December 26, 2019, at the age of 75. He is survived byJane Laudon, his wife of 49 years and coauthor on several of his texts.

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